In this edition of our regularly-updated coronavirus stats roundup, we look at the expected global loss for the retail sector in 2020, auto sales in the UK, recovering social ad spend and more.
A survey of more than 450 UK brand-side marketers, carried out by Econsultancy and Marketing Week, found that close to half (48%) are responding to the Covid-19 pandemic by shifting messaging to emphasise digital fulfilment, products or services. Rebecca Sentance takes a close look at five UK brands to see how their CX holds up.
Congratulations to Econsultancy's Paul Davies, who in an incredible achievement has been named as one of the most influential people in digital and tech by the British Interactive Media Association.
It’s been nearly eight weeks since the World Health Organization (WHO) declared the Covid-19 outbreak a global pandemic. In this time, the retail space as we know it has had to completely evolve. Without warning and without choice, brands and retailers have had to adapt to a pandemic that no one saw coming.
Separating fact from fiction in SEO can be really difficult. Searchmetrics' Malte Landwehr fact-checks six more rumours to determine where the truth lies.
Paid Search Best Practice Guide Econsultancy’s refreshed and updated series of Paid Search Best Practice guides covers everything you need to know about the complex, though potentially very lucrative, area of paid search advertising.
