The acceleration of ecommerce throughout the globe over the course of 2020 was hard to ignore, as consumers shopped online often out of necessity, and brands were forced to rapidly change their strategies as a result.
This edition of our regularly-updated roundup features stats on the online share of UK grocery shopping, Amazon sales, the influential power of visual reviews and much more.
The Digital Trends Report from Adobe and Econsultancy, now in its 11th year, is based on a global survey of over 13,000 brand marketers, agency professionals and marketing technologists.
In response to an extraordinary time, this Digital Trends Report is a departure from previous editions. It delves into new areas and examines areas that feel particularly important, including the impact of a distributed workforce, empathy as the driver of experience and how to put customers first by having a brand purpose that resonates with employees.
Today’s ‘Day in the Life’ features Chris Jones, Managing Partner at media agency Space & Time. We hear more about Chris’s role, as well as how his working life has been impacted by the pandemic.
Social CX and Customer Service Best Practice Guide Social media now forms a vital part of customer experience, customer service and customer research. This guide provides marketers with a framework for how to approach social CX and customer service and how to integrate that into a broader customer experience strategy.
The 2021 Digital Trends Report The Digital Trends Report from Adobe and Econsultancy, now in its 11th year, is based on a global survey of over 13,000 brand marketers, agency professionals and marketing technologists.
Exactly how straightforward is it to implement new tools to improve the relevance of your online offering? And how should marketers and ecommerce professionals prioritise these tools?
On 23-25 March, The Bottom Line will provide actionable insight and fresh thinking that will empower you to make better decisions. Save 20% by getting your Virtual Festival Pass before Friday 12 February.
