Stats roundup: the impact of Covid-19 on marketing & advertising In the latest instalment of our regularly-updated stats roundup: gaming now accounts for half of all mobile user-acquisition spending globally;marketing salaries have bounced back to above pre-pandemic levels;online brands are pouring spend into TV advertising;UK ad spend soared to £10.5 billion in H1 2021;and much more.
The Skills Dilemma 2022: How can marketing cross the digital chasm? An existing digital skills gap has been exacerbated by rapid digitisation post-Covid. Join us for our 3rd November briefing at 15:00 GMT/11:00 EDT to hear from a panel of senior marketers and digital professionals about what they see as key skills for 2022, and whether modern job descriptions ask too much of new hires.
Data-driven Marketing Best Practice Guide A best practice guide providing marketers with a pragmatic guide to data-driven marketing, covering the essential areas and setting out key strategies, methods and guidance that can support best-in-class execution.
Ecommerce Quarterly: Q3 2021 A guide to the latest trends, developments, and statistics in ecommerce, providing a snapshot of what is happening right now in ecommerce and what you need to be aware of.
The Skills Dilemma 2022: How can marketing cross the digital chasm? November 3rd 2021, 3pm GMT | 11am EST An existing digital skills gap has been exacerbated by rapid digitisation post-Covid. Join our next briefing as we ask a panel of senior marketers and digital professionals what they see as key skills for 2022 and whether modern job descriptions are asking too much of new hires.
A content hub bringing you the latest from Econsultancy and our Econsultancy Live partners, examining how businesses can make ecommerce convenient, engaging, sustainable and profitable.
