Why AI? The impact of artificial intelligence

Mitch Joel in conversation with Steve Irvine of Integrate.ai

Artificial intelligence is urgently knocking on the doors of marketers and set to have a big impact on brands. This session will serve to answer some key questions regarding the real potential of AI and the effects it will have on the future of the marketing industry.

Presented by two esteemed subject matter experts, author and tech guru Mitch Joel will conduct an in-depth discussion with Steve Irvine, founder of Integrate.ai and advisor to Canada's leading AI research organization, the Vector Institute.

Mitch Joel
President
Mirum Agency

Marketing magazine dubbed Mitch Joel the "Rock Star of Digital Marketing" and called him, "one of North America's leading digital visionaries." Joel has been named one of the top 100 online marketers in the world and is frequently called upon to be a subject matter expert for Fast Company, Strategy, The Globe & Mail and other media outlets.

Steve Irvine
CEO & Founder
Integrate.ai

Prior to founding Integrate.ai, Steve Irvine was the global head of partnerships for Facebook and Instagram. He is a board member at Polar, a leading branded content technology company; sits on the advisory boards for the Vector Institute, a global AI research institute, and the Canadian Centre for Aging and Brain Health Innovation.


FEBRUARY 22, 2018
ARCADIAN COURT, TORONTO

The Marketing Evolution: C-Suite Summit will explore the ideas and challenges most relevant to senior marketing executives in 2018: from the evolving role of the CMO to building brands for the future.

Learn from those who are building brands for the future!

The Globe and Mail Media Group
 

Register today to take advantage of the early bird rate. For registration inquiries, please contact Lia Minquini at 416.408.2300 x292 or lminquini@brunico.com. For group rates, please contact Joel Pinto at 416.408.2300 x650 or jpinto@brunico.com. For sponsorship opportunities, please contact Lisa Faktor at 416.408.2300 x477 or lfaktor@brunico.com.

 
 
 

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