We all love sugar—whether it's a quick sugary drink for energy, a sweet treat to calm stress or a nostalgic dessert to remind us of simpler times. Reducing daily sugar intake to less than 10% of daily dietary energy intake has become a focus for both consumers and brands, but it’s not always an easy task to cut sugar content without sacrificing taste.

That’s where companies like Sweegen are helping make this transition possible. The company’s innovative proprietary taste optimization tools ensure that health-forward products meet consumer taste and flavor expectations while reducing sugar content.  

Sweegen is dedicated to reducing sugar, artificial sweeteners and other unhealthy ingredients in the global diet. By partnering closely with brands, the company has created delicious, better-for-you products using high-quality innovative sweeteners like Bestevia^® Rebs B, D, E, I, & M and sweet proteins like Brazzein and Thaumatin.

Read this article to learn more about Sweegen’s taste optimization tools and how they enable brands to reduce added sugars and artificial ingredients while delivering delicious taste.