As Gen Z defines the types of products that resonate with them, brands like Allbirds and S'well have stood out for their sustainable sneakers and water bottles. Those products partially derive their value from sustainability and eco-friendly materials, which young individuals have increasingly favored. A 2017 study from NDP Group found that Gen Z is...
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August 24, 2018
Brand Marketing Daily
The top trends and topics for marketers
Gen Z’s Passion for Sustainable Products Is Fueling the Shift Toward Streetwear
Lil Yachty and Donny Osmond Have a Surprisingly Charming Bromance for Chef Boyardee
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