Subaru always planned to be a fast, smart follower when it comes to transitioning to EVs, and that strategy seems sound given the slowdown in consumer demand.
WardsAuto Podcast Host David Kiley talks with Subaru President and COO Jeff Walters about the performance and future of the brand on his one-year anniversary in the C-Suite.
Automaker Digital Economy ScorecardAutomakers increasingly see the digital economy, specifically subscription features and services, as a growth sector. Many automakers have plans —some more aggressive than others —to expand revenue in this area in the coming years, viewing the software-defined vehicle as an avenue to this goal.
