BizBash Daily - East   |   View online
 
BizBash Daily - East
 FEBRUARY 6, 2020
 
 
 
 
TODAY'S TOP READS
 
SFH202002010117289424ALIVECOVERAGE Edit
 
From Bud Light and Bacardi to Levi's, DirecTV, and more, notable brands (and plenty of celebrities) took over Miami for Super Bowl LIV, hosting innovative activations, experiential lounges, and concerts in the Magic City.
 
 
 
 
 
EVENT INDUSTRY BUZZ
 

1. LG PULLS OUT OF MOBILE WORLD CONGRESS OVER CORONAVIRUS FEARS: South Korean electronics giant LG will not participate in this year’s Mobile World Congress in Barcelona, which is slated to start February 24, over fears of the spread of the deadly coronavirus. Organizers say they will not cancel the show, one of the premiere events for the tech industry globally, but they have instituted a “no handshake” advisory to attendees and exhibitors and promised increased cleaning and disinfection of the venue. BBC: “Telecommunications trade body the GSMA, MWC's organisers, said of the virus yesterday: ‘There is minimal impact on the event thus far.’ However, within hours, LG announced it was pulling out. ‘With the safety of its employees and general public foremost in mind, LG has decided to withdraw from exhibiting and participating in MWC 2020 later this month in Barcelona, Spain,’ LG said in a statement. ‘This decision will prevent needlessly exposing hundreds of LG employees to international travel, which most health experts have advised.’ The firm added that it would hold ‘separate events in the near future’ instead.”

2. GOOGLE LAUNCHES STARTUP TARGETING LIVE-EVENT TICKETING: Google announced the launch of Demand, a startup that will use data to advise live music events on where to host shows, what to charge, and find popular opening acts in particular markets, among other services. Forbes: “The free product, launched today at the Pollstar Live! conference in Beverly Hills, relies on Google’s search data and music-fan usage of its YouTube and Google Play services. The service tracks fan support, ticket pricing, and demand for more than 19,000 artists in 210 U.S. metropolitan areas. … And though Demand is initially targeting the live-music space, Turner and Vaish said it may have powerful applications for other kinds of live events, such as esports and videogaming, and may be applicable even further afield, in areas such as travel and health care.”

3. GROWING COSTS THREATEN STREET FESTIVALS: Organizers of street festivals are feeling the financial crunch—and even folding longtime events—as they face mounting costs of security following mass shootings that targeted public gatherings. Pioneer Press: “Events that got by for years hiring off-duty St. Paul police officers as independent security contractors are now required to funnel requests through the St. Paul Police Department, which approves security plans and sets staffing expectations. The changes apply to any event drawing 1,000 or more people to city streets and parks.” Steve Heckler, board chair of the St. Paul Festival Association and producer of the Twin Cities Jazz Festival and the Lowertown Blues & Funk Fest, said that “In his 22 years of planning the music festivals, he said prices for staging and production have gone up incrementally, but he estimates that costs from the city have more than tripled.”

 
 
SPOTLIGHT ON
 
Mcphoto11
 
Manhattan Center is home to two of New York City’s most beautiful event spaces: The Hammerstein Ballroom and Grand Ballroom. Together the iconic Hammerstein Ballroom and classical Grand Ballroom offer 22,000 square feet of flexible space with…
 
 
PEOPLE / EVENTS / ACCOUNTS
 

LAS VEGAS: InfoComm 2020 announced a new show feature, the Live Events Experience, which will focus on audiovisual technology in live events. The experience will include an interactive tech playground for attendees to test products and performances, showing off lighting control, video projection, audio, and more, according to Rochelle Richardson, senior vice president of expositions and events at AVIXA. The show is scheduled for June 13‑19.

LOS ANGELES: The stage design for Sunday's Academy Awards will feature 40,000 Swarovski crystals. Swarovski worked with creative director Jason Sherwood on the design, which includes a 1,100-pound swirl made of crystals.

MIAMI/SOUTH FLORIDA: Markham McGill has been named a domestic sales manager for the Monroe County Tourist Development Council, which handles tourism promotion for the Florida Keys & Key West.

NEW YORK: Jim Mooney has been named director of hotel sales at Sheraton New York Times Square. Mooney previously served as area director of sales and marketing for 11 Starwood properties in New York and New Jersey.

SAN FRANCISCO: The 43rd annual San Francisco Decorator Showcase will take place April 25-May 25. Organizers announced more than 20 interior and landscape designers who will contribute to the showcase, designing 29 distinct spaces in a Mediterranean-style house located in the West Clay Park neighborhood near Seacliff and the Presidio. The event benefits the San Francisco University High School Financial Aid Program.

 
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