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April 2021 Hi Poet! We hope you're having a productive week!
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This month the team has been continuing to work on some post-acquisition migration tasks, as well as starting the new phase of improvements on our segmentation functionality. We're super excited to be introducing new segment options to MailPoet over the upcoming months - keep your eyes peeled for updates 👀
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Finally, please join me in welcoming the latest member of the MailPoet team, Arnaud 👋 Fun fact: this isn't the first time Arnaud has joined MailPoet! He worked with us between 2016 - 2018, but missed us so much that he decided to return 😉 It's great to have you back, Arnaud! |
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 | How to Create an Automated Welcome Sequence | Building an immediate relationship with your subscribers is essential. You need to establish the value of your newsletter, and your business as a whole, to ensure that people keep opening your emails. One of the best ways to do this is by learning how to create an automated welcome sequence. |
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Changed logs Doing, Done, Did |
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📥Recent improvements - Disengaged subscribers skipped when importing from Mailchimp 🐒
- CAPTCHA removed from manage subscription page 👋
- Live update of the number of subscribers in a segment added 🧮
- Subscriber consent data included in imports and exports 👍
- New page displaying MailPoet logs 🪵
- Bulk edit options added to segments ✔️
- Simplified the segment creation process 🪄
- Various bug fixes relating to UI & dates 🐛
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📤Working on now - Unifying UI with WordPress and WooCommerce 🧑🎨
- Visualizing subscriber engagement 👁
New segmentation options, including:
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- Active WooCommerce subscription 💜
- Number of email opens 💌
- Number of WooCommerce orders 🛍
- Total ecommerce spend 💰
- Clicked any email link 🔗
- Date subscribed 📅
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| Is there something you'd love to see added to MailPoet? Use our feedback page to let us know! |
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 | How to Use Email Analytics to Improve Your Campaigns
How often do you check your email analytics? Taking the time to review how your campaigns are performing is well worth the effort! We explore why you should be looking at this data, and how to use it, in our latest post.
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We're Hiring
| Join the MailPoet team! | We're looking for a Senior Software Engineer to join us in developing our native email marketing solution for WooCommerce.
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If you're a passionate and experienced software developer, we'd love to hear from you!
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 | Email Marketing for WordPress
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Update: 10 Best WordPress Email Plugins Compared in 2021 (Most Are Free) In this newly updated post, we take a look at the 10 best email plugins for WordPress currently available on the plugin repository. Whether you're looking to simply grow your list, or send automated updates to your subscribers, there are a number of great options available.
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Read More Galore | You’ve made it this far down, don’t stop now! There’s still plenty of good stuff to come. |
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 | December 15, 2020 WordPress Autoresponders: Why You Need Them + How to Create
Autoresponders should be a part of every email marketer's strategy. Why? They can automatically build relationships with your subscribers, promote your products, and save you time!
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 | November 17, 2020
How to Set Up an Exit-Intent Form on WordPress
Exit-intent pop-ups can be a great way of attracting more subscribers - but only if they're implemented correctly! We share our top tips for how to create an exit-intent pop-up that doesn't annoy your visitors.
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 | September 2, 2020 Mobile Ecommerce Email Marketing: 10 Tips for Increasing Conversions
61.9% of emails are opened on a mobile device. That's right - more than half! Here's how to make your ecommerce emails better optimized for mobiles in order to increase conversions.
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 | August 24, 2020
6 Tips for Using Emojis in Subject Lines for Email Marketing
Considering using emojis in subject lines? Beyond being a fun way to add some flair to your emails, there’s also some data that suggests using emojis can help you boost your email open rates. We take a look!
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| | Is there an email marketing topic you'd love to see us cover on the blog? Let us know by replying to this email 💌
| Booth Pic |
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 | MailPoet QA, Veljko, hit the slopes at his local ski resort - Kopaonik in Serbia 🏂
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Links That Got Us Chatting A genuine unordered list of articles that spurred our attention.
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Better Email for WordPress with MailPoet |
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| ✓ 50+ free email templates |
| ✓ Subscriber engagement stats |
| ✓ Remove inactive subscribers |
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| ✓ Top notch deliverability |
| ✓ Automated email marketing |
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| Over 300,000 WordPress websites bank on MailPoet for their emails. |
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