As more offices return to in-person, many companies are ramping up their efforts to make their spaces more eco-conscious. This commitment isn’t anything new, but it reduces waste, boosts the company’s image among employees and customers — and bolsters the bottom line. Read more below. - During the pandemic, as firms dramatically curbed their energy and paper usage and reduced their office footprint, sustainability has become a whole new rallying cry.
- Delish has decided to scale up its print business from cookbooks and bookazines and to a quarterly print magazine as a way to build out its membership offering.
- Apple's decision to only allow access to its mobile identifier on a user opt-in basis left Zynga with no choice but to try and become a walled garden.
- For Digiday+ members, marketers and media buyers say that the next few months will see a hybrid approach from marketers with a rise in advertising and marketing that had dipped (i.e. out-of-home and experiential) due to the pandemic as well as a continued push for virtual and live audio options.
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| Top Stories |  | | Ivy Liu |
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| Future of Work | | | | During the pandemic, as firms dramatically curbed their energy and paper usage and reduced their office footprint, sustainability has become a whole new rallying cry. | | |
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howdy! | Subscriptions | | | | Delish has decided to scale up its print business from cookbooks and bookazines and to a quarterly print magazine as a way to build out its membership offering. | | |
| Sponsored by Connatix | | | | We want to know, how is contextual data helping you to unlock engagement and view-throughs and performance of all kinds? Take this short survey and we’ll send you a $5 Starbucks gift card and the report when it’s published. | | |
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howdy! | The Programmatic Marketer | | | | Apple’s decision to only allow access to its mobile identifier on a user opt-in basis left Zynga with no choice but to try and become a walled garden. | | |
| Sponsored by Conviva | | | | TikTok has become a key marketing strategy for brands to engage and grow their audience. Download this report to learn the basics of using TikTok and analyzing performance. | | |
howdy! | DIGIDAY+ MEMBER EXCLUSIVE | | | | Marketers and media buyers say that the next few months will see a hybrid approach from marketers with a rise in advertising and marketing that had dipped (i.e. out-of-home and experiential) due to the pandemic as well as a continued push for virtual and live audio options. | | |
| Advertisement |  | | |
| Sponsored by StackAdapt | | | | Awash with information (and disinformation) consumers are expecting more transparency, privacy, inclusion and experience from advertising. That is the bar that agencies must meet and surpass for their brands. | | |
howdy! | The Programmatic Marketer | | | | Around 31% of all coronavirus-related ads assessed by The Media Trust in February 2021 were labeled as “coronavirus suspicious.” | | |
howdy! | Modern Newsroom | | | | The BBC News vertical has significantly reduced its carbon footprint by relying more on local freelance reporters. | | |
| Subscriptions | | | | Delish has decided to scale up its print business from cookbooks and bookazines and to a quarterly print magazine as a way to build out its membership offering. |
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