‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ 
NN/g Newsletter
New Articles

Synthetic Users: If, When, and How to Use AI-Generated “Research”

 

Maria Rosala & Kate Moran · 13 min read

 

Synthetic users are fake users generated by AI. While there may be a few use cases for them, user research needs real users.

 

Net Promoter Score: What a Customer-Relations Metric Can Tell You About Your User Experience

 

Therese Fessenden · 8 min read

 

NPS is a loyalty metric that correlates well with perception of usability, is easy to understand and administer, but has limitations for understanding and evaluating UX when used in isolation.

 

New Videos

🎥 15 User Research Methods to Know Beyond Usability Testing

 

Samhita Tankala · 3 min video

Explore 15 user research methods beyond usability testing. We describe 5 scenarios where these methods offer a broad spectrum of insights for a better understanding of users.

🎥 How to Increase the Visibility of Error Messages

 

Tim Neusesser · 5 min video

Error messages can be a crucial point in the user experience. To be effective, they must be clearly visible, which can be accomplished by displaying them close to the error's source, using noticeable, redundant, and accessible indicators, designing them based on their impact, and avoiding displaying them prematurely.

UX Training
Europe/Middle East/Asia (Virtual · 9am – 4pm GMT)
June 24–27
Full-day courses
June 24: Measuring UX and ROI
June 25: Service Blueprinting
June 27: Generating Big Ideas with Design Thinking
June 27: DesignOps

US/Europe (Virtual)
July 13–19
Full-day courses

Asia/Australia/US (Virtual · 9am – 12:30pm SGT)
July 21–26
Half-day courses

US/Europe 
August 10–16
Full-day courses

US/Europe/Middle East (Virtual)
September 7–20
Half-day courses

Full event program describing all full-day UX training courses and the virtual conference format.
You are receiving this newsletter because you subscribed at
https://www.nngroup.com/articles/subscribe

8 The Green, Suite #14572, Dover, DE 19901, USA
Copyright 2023 Nielsen Norman Group, All rights reserved
Manage preferences or unsubscribe.