The most compelling customer experiences are those that consistently delight people across every touchpoint—any time, any place and on any device.
Poor coordination between internal account teams, or incomplete integration between consumer-facing IT systems, can result in people being targeted inappropriately and—worst of all—customers being targeted as prospects.
So create a smoother customer journey and become a marketing hero. Read our guide, ‘Seamless marketing’ to discover how you can access all the marketing capabilities you need in one single, powerful cloud platform.