Target's New Store Brand; Plus Thrive Market's All-Organic Online Approach; And ShopRunner Invests In Fashion Marketplace | | | | | | | | | | | | | Collaborating To 'Thrive' In A Fiercely Competitive Online Grocery World | | The grocery world has become a crowded and highly competitive place of late — a big challenge for a small player like Thrive, which is pursuing a plan of being an all-online, all-organic grocer committed to making the world a healthier place for everyone to eat. Which is why the brand is all about collaboration and quietly upping its operational game. | | |
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| | | | | | | MyPeople On Gigging With Marketplace Points | | Beyond jobs themselves, gig marketplaces can serve up loyalty. That’s what MyPeople, an odd job marketplace, is trying to do by awarding users points for each transaction. They, in turn, can apply the points to the cost of future purchases on the site. MyPeople Founder and CEO Melissa Strawn explains to PYMNTS how the point system is designed to keep consumers — and its "helpers" — coming back. Read More... | |
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| | | | | Amazon Turns To Manufacturers For ‘Exclusive’ Brands | | Amazon is looking beyond its private-label brands like AmazonBasics to bring Amazon-exclusive brands owned and made by manufacturers to its site. Brands may benefit from the higher visibility of this identity, but what’s in it for Amazon, which already has its own private-label brands? Read More... | |
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| | | | | | Today In Data: Keeping Hold Of The Slippery Digital Consumer | | Consumers have a rapidly proliferating number of options when it comes to commerce channels — and are customizing them to their needs. That can make customers easier to attract, but much harder for merchants to keep as opportunities to go elsewhere are constantly presenting themselves. Read More... | |
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