Prime Day An Unexpected Win For Target; Plus Hyundai And Amazon's Digital Showroom; And eBay Australian Adventures. | | | | | | | | | | | | | Organic Luxury For The Newest Customers | | When Monica Royer had her first child, she quickly realized the world of shopping for layette clothes for her newborn was not as easy as she’d hoped. There were lots of options, she said, but not a lot of quality options. So, after a three-year research product, she created her own better option, Monica + Andy — in the hopes of not just improving baby clothes, but moms' entire relationship with shopping for them. | | |
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| | | Subscription Conversion Index |
| | | | | Nearly Half Of Subscription Merchants Offer Free Trials | | How can merchants convert potential customers into subscribers? The PYMNTS Subscription Commerce Conversion Index suggests that certain features — such as rewards and free trials — can help draw consumers into subscription programs. Here’s how leading merchants are designing their plan features with conversion in mind – and how they can drive value with customer benefits. Read More... | |
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| | | | | How Scan-And-Go Can Win Over Millennials | | Millennials, it’s said, would rather have technology check them out at a grocery or C-store than a cashier. Rambus CTO Chakib Bouda talks with PYMNTS about the key pieces of the mobile scan-and-go technology to deliver the best scan-and-go checkout experience — millennial-style. Read More... | |
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| | | | | | Today In Data: Easy On, Easy Off | | No matter how useful a service might be while one is actively using it, if the on-ramp to usage is too onerous – or if the off-ramp to discontinue when one has had enough is too hard to find – happy consumers quickly become unhappy. On-demand is the word of the day for both service customers and business clients – and, as it turns out, it’s the rule for the customer’s entire lifecycle. Read More... | |
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