Nielsen Norman Group

New Articles

Task Analysis: Support Users in Achieving Their Goals

Task analysis is the systematic study of how users complete tasks to achieve their goals. This knowledge ensures products and services are designed to efficiently and appropriately support those goals. (6 min. to read)

A Guide to Service-Blueprinting Workshops

Service-blueprinting workshops require thoughtful planning and hands-on facilitation. (8 min. to read)


New Videos

Jakob's Law of Internet User Experience

What are the shortcomings of following Jakob's Law of Internet UX (which states that "users spend most of their time on other sites")? (2 min. video)

Running a Remote Usability Test, Part 2

Learn how to run a remote moderated usability test. This second video covers how to actually facilitate the session with the participant and how to end with debrief, incentive, and initial analysis with your team. (3 min.video)


Virtual UX Conference

Full event program describing all full-day UX training courses and the virtual conference format.


1-Hour Online Seminars

See list of all 1-hour online seminars.
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