| Feb. 10, 2021 | It's "All The News That's Fit to Print" Day! A Message from Practical Ecommmerce Live: How to Build a Content Marketing Topic Cluster Topic clusters can attract customers and prospects via search engines. In this free 30-minute live presentation by Practical Ecommerce, we will explain how to build a topic cluster that drives traffic, elevates engagement, and generates sales for your ecommerce business. Tues. Feb. 16, 1 p.m. Eastern; 10 a.m. Pacific. Learn More... The Benefits of an Ecommerce Technology Advocate Managing an ecommerce technology stack is complicated. Many companies could use help. "As the marketplace for ecommerce starts to broaden and becomes more complex, adding platforms and apps can be really hard," said Mark Wexler, a founder and partner... Want Repeat Customers? Foster Long-term Relationships Successful brands make a point of building long term relationships with customers. It’s a crucial step in a company’s growth. But it takes more than exclusive deals and special features. Here are seven ways to foster long-lasting relationships. Hamlet Batista All of us here mourn the death last month of Hamlet Batista, our friend and contributor. Hamlet first appeared in Practical Ecommerce in an interview. A mutual acquaintance, an SEO practitioner, had suggested that we publish his views. 9 Cloud Storage Services with Encryption As businesses move their sensitive data to the cloud, security becomes an increasing concern. However, many cloud storage platforms now offer sophisticated encryption features for minimal cost. Here is a list of secure cloud storage platforms. SEO: Common Fixes to Core Web Vitals Google stated in November that Core Web Vitals would become a ranking signal in May 2021. When Google announces such a change, heed the warning. The sooner you prepare, the better chance you have of preserving or improving your organic search traffic. 🔥 Ecommerce Chart 🗓 CommerceCo Upcoming Live Events CommerceCo is our exclusive community of seasoned ecommerce retailers and B2B sellers. Sign Up for a Free Trial... Feb. 11: Master Reverse Logistics. Get Ecommerce Returns Right. Feb. 18: SEO: Is Keyword Research Still Relevant? Feb. 25: TikTok and the Commerce Marketer March 11: Google Ads Automation Mastery Interview
🎙 'Ecommerce Conversations' Podcast Lessons from a Friendly Bet: Beardbrand vs. Supply.co DecksDirect, a Pure Retailer, Thrives Dr. Squatch Scales to $100 Million with Natural Soaps for Men Subscribe to the podcast. 🎯 Industry IQ Resources from our partners. Changes in Digital Commerce: Gartner Report Continue Your 2020 Growth in the New Year You are receiving this email at newsletter@newslettercollector.com because you opted on our website to receive the Practical Ecommerce newsletter. You can unsubscribe, change frequency, or update your email address at anytime. Was this email forwarded to you? Subscribe here. To ensure this newsletter reaches your inbox, please add newsletter@practicalecommerce.com to your contacts. If you use Gmail, just drag this email to your "Primary" tab. See this page for other mail clients. --
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