The commission’s Standards of Conduct Implementation Committee urged advisors and firms to be concise when writing their relationship summaries and to avoid unnecessary legal jargon.
These firms are driving some of the most significant growth in the industry through a mix of M&A and organic growth strategies—and are ultimately reinventing the delivery of financial advice.
This paper is intended to provide financial advisors with a quick summary of how we got here, what problems behavioral scientists attempt to solve, and a tool they employ to solve them.