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| Some networks left buyers cheering, while others had them cringing By Jason Lynch Another upfront week is in the books, and while the week's usual highlight was MIA this year--Jimmy Kimmel skipped his annual upfront roast at ABC's event to stay in L.A. with his newborn son, who continues to recover from open-heart surgery--the other networks filled the void with plenty of laughs and cringeworthy moments. As each... Read more » |
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| The drama’s creator says no one will ever be truly dead on the series By Jason Lynch |
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| Promoted Content by Merkle | | Addressability, personalization and loyalty |
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| Readers are eager to keep up with the latest Trump scandal By Sami Main |
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| Twitter's slate of livestreamed MLB games will move to Tuesday nights By David Cohen |
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| The network also picks up a fifth superhero series By Jason Lynch The CW is making big changes to its fall schedule, leaving only one night unchanged as it launches a Dynasty reboot and--as several other broadcasters are also doing--a military drama. The network revealed the new lineup, which The CW president Mark Pedowitz called "our strongest schedule ever," shortly before its upfront presentation this morning at... Read more » |
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| Things are getting heated between ABC, NBC, CBS and Fox By Jason Lynch The broadcast networks have mostly been leaving one another alone during upfront week, instead directing their vitriol toward a common enemy--digital advertising, which both NBCUniversal and Fox blasted on Monday. But when it comes to one particular hot-button issue--ABC's upcoming revival of American Idol, which aired on Fox for 15 seasons--the gloves have come off.... Read more » |
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| Networks are hoping to attract more binge-watchers By Chris Ariens TBS and TNT president Kevin Reilly told ad buyers at Turner's 2017 upfront today that his channels are not just in the middle of a refresh "but a top-to-bottom rebuild." "When you think of great immersive binge-worthy drama, much of it is not on ad-supported TV," Reilly said, acknowledging that traditional TV's newest and fiercest... Read more » |
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| Featured Jobs | | Mic New York City, New York (US) | | WETA Washington, D.C. | | New York Post New York City, New York (US) | | Courthouse News Service Stockton, CA | | mitú 90021, Los Angeles | | |
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| Network unveils the first look at CBS All Access’ new Star Trek series By Jason Lynch During last year's CBS upfront presentation, Stephen Colbert was little more than a footnote. The network instead gave the 2016 spotlight to his late-night companion, James Corden, who received not one but two extravagant opening production numbers. Meanwhile, Colbert was shoehorned in partway through, delivering a tepid routine that fell flat with the Carnegie Hall... Read more » |
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| The company is re-imagining its cinema pre-show FirstLook By A.J. Katz Long before a movie starts can be a valuable time for brands to get their message out. That's why National CineMedia (NCM) uses the TV upfront week to entice advertisers to buy in to what they're selling. The centerpiece of NCM's advertiser presentation today-its 6th annual upfront-was the revamp of its signature cinema pre-show series,... Read more » |
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| Pluto TV offers live programs from digital content creators By Sami Main Pluto TV subscribers won't find major networks like ABC, NBC, CBS or Fox, but they'll have access to more than 75 live TV channels across all different topic areas. For cord-cutters or cord-nevers who are into programming that comes straight from the internet, Pluto TV is a strong option. Viewers can watch content from networks... Read more » |
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