Cristiano Ronaldo was triumphant on and off the pitch during the Euro 2016 soccer tournament. While Portugal lifted the winners' trophy in France, its superstar striker teamed up with Nike to create the ...
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Advertising & Branding
July 13, 2016
Nike dominated in two sports, and celebrity pranks made a comeback
By Tim Nudd
Cristiano Ronaldo was triumphant on and off the pitch during the Euro 2016 soccer tournament. While Portugal lifted the winners' trophy in France, its superstar striker teamed up with Nike to create the ...
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23,000 Roombas purchased
By Christopher Heine
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Bug spray makes artfully disgusting collages of its victims
By Gabriel Beltrone
BrandShare Content From YuMe
They’re more than just their age
By Chris Stokel-Walker
So they know how it really feels
By Rebecca Cullers
It's International E-Cup Day for Men over at PrimaDonna lingerie, and the men are getting to know what it's like to haul around an extra 6.6 pounds on their chest.
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Ogilvy & Mather spots feature 79 global athletes
By Christine Birkner
The joy of winning an Olympic gold medal is comparable to some of the emotional highs in life, and Coca-Cola is exploring that feeling in its campaign for the 2016 games.
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Tech companies top YouGov BrandIndex's list
By Christine Birkner
When it comes to brands, familiarity doesn’t breed contempt, at least according to YouGov BrandIndex, which released its midyear rankings of best-perceived brands today. According to the study, the ...
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Simplifies data to amplify creative results
By Katie Richards
Specs Who Planet Propaganda partners Greg Wold (standing), Ben Hirby (r.) and John Besmer What Advertising and branding agency Where Madison, Wisc.
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With the branding deals to match
By Robert Klara
It'll take a few days before we know how Ghostbusters (the much-discussed flick slated for release this Friday) will perform at the box office, but it's easy to get a read on what the public already thinks of ...
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Leaves The Martin Agency after nearly 10 years
By Patrick Coffee
Walmart, one of America's largest advertisers, decided this month to consolidate its U.S. advertising and in-store creative work with a newly launched unit of Publicis Groupe in a move that the latter describes ...
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