Free ad-supported streaming services from Roku, Pluto TV, Xumo and others are attracting viewers -- and interest from video programmers.

Twenty media and e-commerce businesses in Germany are poised to roll out a unified consumer login to compete with the duopoly.

In anticipation of Advertising Week in the next seven days, here's what we believe are five themes that will dominate next week's conversations.

In an on-stage conversation with Digiday editor-in-chief Brian Morrissey, Group Nine Media's Christa Carone discusses how the publisher is approaching platforms and going from social video to linear long form programming.

Join the growing list of media and marketing leaders who are gaining an edge, making smarter decisions and forming meaningful industry connections with Digiday+. Get a sneak peek of the premium content and exclusive features our subscribers have by downloading our Digiday+ Sample Pack.

 

The anti-Netflix: Free, ad-supported video streaming services are growing

Sahil Patel

Free ad-supported streaming services from Roku, Pluto TV, Xumo and others are attracting viewers — and interest from video programmers.

'Last chance': German publishers unite on unified log-in to combat the duopoly

Jessica Davies

Twenty media and e-commerce businesses in Germany are poised to roll out a unified consumer login to compete with the duopoly.

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Performance marketing: Putting the brand budget to work

Sponsored Content Tune

With the rise of mobile and e-commerce, performance marketing is on the rise in response to this new digital default. In a recent study conducted by TUNE in partnership with Acceleration Partners, the findings reveal an influential and evolving performance landscape -- one where deepening partner relationships and advancements in mobile technology drive the future of brand and enterprise marketing. Sponsored by Tune.

Advertising Week Briefing: 5 themes that will dominate the week

Shareen Pathak

Here's what we believe are five themes that will dominate next week's conversations.

Group Nine Media's Christa Carone: 'We're very happy with Facebook'

Aditi Sangal

“We haven't seen the impact from the algorithm change, we're monetizing effectively across all our brands.”

7 questions to ask before choosing a malware blocking solution

Sponsored Content The Media Trust

Malware blockers ease workflows for ad and revenue operations teams but are still an imperfect band-aid solution to a persistent and deep-rooted problem. To cut through the chaff, here are 7 questions to ask when evaluating blocking providers. Sponsored by The Media Trust.

The third wave of data management platforms is upon us

Sponsored Content Dstillery

At the moment, data management platforms (DMPs) are transitioning into their very own third wave. With mass acceptance and proliferation complete, the third wave for DMPs will be defined by data connoisseurship and specialization, and will usher in an unprecedented level of intelligence and sophistication around data. For advertisers, that means a new age of audience creation, exploration and activation. Sponsored by Dstillery.

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Events Title
 
2019 Calendar
 
October 1, 2018
Glossy Forum: The Direct-to-Consumer Era
New York, NY
 
October 15 - 17, 2018
Digiday Media Buying Summit
Austin, TX
 
 

ALL EVENTS