Self Promoting On Social Media For better or worse, social media has become an all-pervasive feature of our time, impacting everything from how we think and communicate to the way we relate to one and other at the most personal level. Some degree of online literacy has become prerequisite for professional development of any kind, and for emerging artists looking to establish themselves in a creative field this can be daunting. Contemporary artists are expected to develop a strong online presence and personal brand while also possessing the tech-savvy to navigate social media platforms and successfully utilize them as a self-marketing tool.
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