Also: AP Stylebook shares rules for Mardi Gras and Zoom-related coverage, the top 10 most ‘liked’ brands on Instagram, Three UK offers virtual workshops, and more.

TODAY’S HEADLINES – 02.16.2021  
 
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DAILY SCOOP

Chris Harrison steps back from ‘The Bachelor’, Indianapolis Museum of Art issues apology for job listing, and IHOP cancels Pancake Day promo

Also: AP Stylebook shares rules for Mardi Gras and Zoom-related coverage, the top 10 most ‘liked’ brands on Instagram, Three UK offers virtual workshops, and more.


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LEADING NOW

Getting down to business with Amy Binder

RF|Binder founder encourages curiosity and a purpose-driven approach to comms.


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SPEECHWRITING

5 powerful ways to beat empty rhetoric in speeches

The upcoming State of the Union will showcase best (and worst) practices for connecting and conveying confidence. Here’s what to watch for so you can achieve both.



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CRISIS COMMUNICATIONS

5 crisis comms essentials

Follow this framework to calmly, confidently shepherd your colleagues through choppy skies.


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PR INDUSTRY

Is Clubhouse the next big social media platform for brands?

Here’s what communicators should know about the latest social platform and its audio format, as more and more users sign on—and what competitors await.


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RAGAN AWARDS

Did your media relations work lead to success for your organization or client?

Showcase your efforts by entering Ragan’s Media Relations Awards. The entry deadline is Friday, March 19.


• 

SOCIAL MEDIA

3 communications lessons from viral ‘Gorilla Glue’ videos

A TikTok user recently captured headlines and dominated social media conversation for an unfortunate incident with the adhesive product. Here’s what PR pros should glean from it.



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INTERNAL COMMUNICATIONS

What General Mills’ restructuring means for the future of corporate comms

Gain prescient, timely takeaways for your department from Ogilvy’s employee experience experts.


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WRITING & EDITING

Presidents Day: Should there be an apostrophe?

AP style says the holiday honoring George Washington and Abraham Lincoln should be spelled without an apostrophe. Some marketers beg to differ.


• 

DAILY SCOOP

KPMG’s UK chair resigns over remarks to employees, brands celebrate Lunar New Year, and Disney+ boasts 95M subscribers

Also: Wendy’s brings back its infamous Twitter roast, Perdue and OKCupid embrace data-driven storytelling, where comms fits in your organization’s structure, and more.


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CONTENT MARKETING

How content marketing offers a foundation for your PR strategy

Your blog and other thought leadership efforts are the building blocks for getting your leaders noticed by important trade press, as well as national outlets.



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CRISIS COMMUNICATIONS

How the pandemic is revealing the indispensable value of employee communication

An Italian study shows that communicators are poised to assume greater roles and responsibilities moving forward.


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A DAY IN THE LIFE

Power Digital Marketing’s Sara Brooks: ‘You must continue to evolve’

For this PR pro, the changes in 2020 included having her PR firm acquired and having a brand-new baby—all while facing the disruption of the COVID-19 crisis.


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RAGAN AWARDS

Announcing Ragan’s Employee Communications Awards finalists

Congratulations to this year’s impressive finalists!


Speechwriters & Public Affairs Virtual Conference

Inform, influence and inspire in the new normal

Join us online on March 4 for Ragan's Speechwriters & Public Affairs Conference.

Uplift your audience in the wake of unparalleled uncertainty, political upheaval and social justice issues.


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