"A relief that we had finally given birth after the hard, stressful labor": Banner ads gave birth to the web ad industry. Here's an oral history of how the first banner ads came to be, from some of the people that helped create them.
Fashion retailer Asos is testing a "pay later" option, on the heels of Amazon's launch of its own such feature.
"The brilliance of socially distributed media companies today is that they're not trying to fight an unwinnable war." On the latest Digiday Podcast, Attn's Matthew Segal discusses why using social platforms to direct audience to owned properties is a "losing strategy."
Marketers' skepticism of programmatic media buying is starting to benefit publishers, which are having more in-depth conversations directly with advertisers around data-sharing opportunities for programmatic deals.
There's been a lot of buzz around artificial intelligence, with many agencies creating AI or cognitive technology divisions. But how likely is it that AI will take your ad agency job? This guide explains.
From Tearsheet: A cashless world might be coming, but there are pros and cons with every transition. At Tearsheet Hot Topic: Mobile Payments on Nov. 30 in New York City, hear from the experts on why this will - and - should be the future of payments.
The winners of the 2017 Digiday Awards were announced last night, with luxury fitness brand Caraa, media company Mashable and digital agency R/GA winning accolades for innovation. View the complete list of winners here.
