| Learn which regions surged in 2020, see who surprised us, and explore projections through 2024
Our 2021 Global Supplement Business Report is your benchmarking tool for finding white space in the global nutrition market. We explore every angle, from the expected explosion in vitamins and minerals with immunity and general wellness focus, to the unexpected supply implications.
You will find sales and growth figures across multiple categories for individual countries and broader regions around the world. You will see how the varied competence of the governmental response was reflected in sales of supplements as consumers turned to nutrition as one of the few variables they could control. You will see how economic conditions and the specter of inflation might come to bear.
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