CANNES, France--In an upset, the Film Craft jury at Cannes Lions awarded its Grand Prix to a music video, The Blaze's "Territory," over the pre-festival favorite, "We're the Superhumans," which advertised coverage of last summer's Paralympic Games on Britain's Channel 4. "Territory," which also screened Thursday morning at Saatchi & Saatchi's New Directors' Showcase, is...
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Advertising & Agency Daily
June 23, 2017
Your overview of the agency world
Jury president Robert Galluzzo lauds 'flawless' piece
By Tim Nudd
CANNES, France--In an upset, the Film Craft jury at Cannes Lions awarded its Grand Prix to a music video, The Blaze's "Territory," over the pre-festival favorite, "We're the Superhumans," which advertised coverage of last summer's Paralympic Games on Britain's Channel 4. "Territory," which also screened Thursday morning at Saatchi & Saatchi's New Directors' Showcase, is...
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'It would be stealing part of their career path from them'
By David Griner
Promoted Content by Verve
Uncover context for better campaign relevancy
Leo Burnett adds another award to its collection for the campaign
By Katie Richards
Google also scores more Lions
By Lauren Johnson
Ogilvy Johannesburg picks up where 'The Everyman Meal' left off
By Angela Natividad
CANNES, France--Ogilvy & Mather Johannesburg picked up the Radio Grand Prix at Cannes this evening for "The Sad Man Meal," an angst-ridden trio of ads in which men lament universal moments of first-world sadness. To a doleful piano, complaints include dropping your phone on your face while reading in bed, seeing ex-girlfriends laugh and being...
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How to build an inclusive team and grow them into leaders
By David Griner
CANNES, France--The need for a more diverse ad industry is a key theme at each Cannes Lions festival, and when it comes to making actual headway, agency recruiters are often on the front lines. So we caught up with Wieden + Kennedy Amsterdam recruiter Sophie Worth, a champion of diversity in all its forms, from...
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Agency makes a statement about income inequality
By Katie Richards
CANNES, France-A campaign that launched around International Women's Day is picking up speed at Cannes this week as a team from JWT London continues to look for ways to fight the gender pay gap. The project, "F the Pay Gap," was born out of JWT London's innovation group when some of the team got to...
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P.J. Pereira on balancing the investment for brand and audience
By Tim Nudd
CANNES, France--P.J. Pereira, a key architect of today's branded content through Pereira & O'Dell projects like The Beauty Inside five years ago and the Netscout film Lo and Behold this year, was president of the 2017 Entertainment Lions jury here at Cannes. He used the opportunity to espouse, once again, his view that the best...
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Top CMOs have already signed on
By Patrick Coffee
Today the Cannes Lions organization responded to widespread reports of industry leaders' uncertainty about its future with a classic PR move: launching a committee to advise itself. "There have been a lot of discussions this week about the structure of the Festival, and we want to create the right Cannes Lions experience for all participants,"...
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But the chief cut the agency's involvement in half this year
By Lauren Johnson
CANNES, France--During a press interview after WPP CEO Martin Sorrell's keynote here with Robert Craft and Ron Howard, the executive responded to Publicis' controversial decision to ban the network's agencies from entering award shows for one year. While WPP has cut the number of staffers that it sends to Cannes from 1,000 last year to...
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