Mar 19, 2024
 

ClickZ Digest

 

EDITOR’S PICKS

 

INSIGHTS

 

 

Understanding color’s psychological impact allows marketers to evoke emotions, guide actions, and improve engagement, making it a key tool in creating effective digital strategies.

 

DIGITAL MARKETING


 

INSIGHTS

 

 

In today’s digital age, omnichannel CX reigns supreme. It provides a unified customer experience across all touchpoints, from mobile apps to physical stores, driving loyalty and business growth. Master this strategy to thrive.

 

OMNICHANNEL MANAGEMENT


 

INSIGHTS

 

 

Unleash fresh social media content with generative AI. Learn best practices for prompting and how AI can transform social media marketing, offering a glimpse into the future of personalized content at scale.

 

SOCIAL MEDIA MARKETING


 

WHAT WE ARE READING

 

MARTECH

 

 

David Iscove to speak at MarTech Conference on using AI for customer-centricity, highlighting the need for "always on" listening and situational relevance to meet modern customer expectations.

 

 

MARKETING TECH NEWS

 

 

Vevo partners with PubMatic to expand programmatic buying on its CTV network, aiming to accelerate growth and offer advertisers more reach across its video library.

 

 

MARTECH SERIES

 

 

Learn to establish your brand's foundation with effective brand pillars, enhancing your content marketing strategy by defining your mission, values, and unique selling proposition.

 

 

TOP VOICES

 

INSIGHTS FROM DREW NEISSER

 

 

Drew Neisser advises CMOs against quitting amidst a tough B2B market, emphasizing personal brand enhancement, network growth, and storytelling.

 


 

WHAT WE ARE LISTENING TO

 

ATTRIBUTION MARKETING PODCAST

 

 

Jason Fisico shares insights on digital marketing success, emphasizing attribution models, the importance of data, real-time marketing, and AI's role in optimizing campaigns.

 

 

 

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