Mar 27, 2024
 

ClickZ Digest

 

EDITOR’S PICKS

 

EVENT INSIGHTS

 

 

The Shoptalk conference, held in Las Vegas from March 17-20, 2024, coincided with a crucial stage in the evolution of the retail industry. This was no ordinary industry gathering; Shoptalk emerged as a vital platform for showcasing new ideas, strategies, and collaborations that are shaping the future of retail.

 

in partnership with Fospha


 

INSIGHTS

 

 

The EU investigates Alphabet, Apple, and Meta for non-compliance with the Digital Markets Act, aiming to ensure fair competition and innovation in the digital market, with potential fines and operational changes for these tech giants.

 

BIG TECH


 

INSIGHTS

 

 

Lyft introduces in-app video ads and appoints a new CMO from Meta, aiming to revolutionize digital advertising in the ride-hailing industry and enhance user engagement with innovative marketing strategies.

 

ADVERTISING


 

WHAT WE ARE READING

 

HUBSPOT

 

 

Learn to craft a focused marketing strategy to reach specific goals, utilizing digital channels like social media and SEO, and tailor tactics to your business needs.

 

 

MARKETING TECH NEWS

 

 

New research highlights AI anxiety, SEO volatility as top 2024 marketing challenges, urging adaptation and peer support for UK marketers facing a complex landscape.

 

 

MARKETING BREW

 

 

Jess Santini, VP of global marketing, values authenticity and pushing boundaries in marketing, drawing from her diverse background and passion for genuine representation and creativity.

 

 

TOP VOICES

 

INSIGHT FROM JOHN DOHERTY

 

 

EditorNinja grew well through 2023. We had our first six-figure, and then multiple six-figure, year. We worked with some incredible brands and customers. We tried a lot of things and learned a lot of things, and came out the other side with much more signal as to where we’ll go this year.

 


 

WHAT WE ARE LISTENING TO

 

MARKETING AGAINST THE GRAIN

 

 

Kieran and Kipp discuss Sam Altman's view on AI automating 95% of marketing tasks, emphasizing the irreplaceable value of human creativity and intuition in the remaining 5%.

 

 

 

MORE THAN A NEWSLETTER

 
 

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