Cision, a global leader in consumer and media intelligence solutions, and Reddit, an online community hub, have announced an expanded partnership to harness the power of Reddit’s data, marking a significant advancement in social insights.
Email marketing remains essential for businesses to nurture leads, enhance customer engagement, and boost sales, with numerous platforms offering diverse features such as automation and integration with business tools to streamline and amplify marketing efforts.
GDPR, enacted in 2018, has transformed data handling in marketing, emphasizing privacy and compliance. As 2024 approaches, marketers face challenges in GDPR compliance, requiring strategies like informed consent.
The TikTok-ification of social media more broadly continues, with Facebook rolling out a new, consistent full-screen video player, which will see all videos posted to the app expand to the TikTok-like vertical format.
Vidmob and TikTok study identifies the key creative strategies that significantly boost brand engagement and purchase intent within the first six seconds of a TikTok ad
These days, sharing content on social media is a no-brainer for brands. Whether you’re looking for a strategy refresh or trying out the channel for the first time, this post is your guide to the different types of social media content, what works best, and how it can empower your business.
Marketing School podcast #2711 discusses the unexpected benefits of negative press, ad creatives' significant ROI boost, and the impact of the Flexports CEO's NYTimes op-ed.
