Strip mining content, zero-click searches, legal threats as revenue strategy: What’s In and Out for publishers in the era of Google AI Overviews.
May 21, 2025

The definitive publisher guide to what’s in and out in the era of Google’s AI Overviews

Strip mining content, zero-click searches, legal threats as revenue strategies: Here's what's in and out for publishers in the era of Google AI Overviews.

Additional coverage:

  • This week’s Future of TV Briefing looks at how Amazon and Netflix offer upfront advertisers more extensive cancellation options, which could affect how upfront dollars are allocated.
  • As UGC creators become part of the creator economy, they are settling on platforms beyond Roblox and Fortnite, and brands are following.
  • The growing role of video in the podcast landscape has made advertisers view the format as premium — and open their wallets accordingly.
  • Publishers say they are testing these tools cautiously, exploring ways it can be used to strengthen existing services and bolster productivity rather than reduce headcount.

From sister site, Modern Retail: Target CEO’s message to staff after DEI pullback fell short, communications pros say. As Digiday previously reported, Target’s decision to retool its diversity, equity and inclusion measures sparked backlash as activists called for a nationwide boycott of the retailer.

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Strip mining content, zero-click searches, legal threats as revenue strategy: What’s In and Out for publishers in the era of Google AI Overviews.
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This week’s Future of TV Briefing looks at how Amazon and Netflix offer upfront advertisers more extensive cancellation options, which could affect how upfront dollars are allocated.
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The growing role of video in the podcast landscape has made advertisers view the format as premium — and open their wallets accordingly.
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In this era of hybrid business models, data collaboration and acquisition are the ultimate competitive advantage. But, scaling those opportunities requires a connectivity layer and an insights loop.
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Publishers say they are testing these tools cautiously, exploring ways it can be used to strengthen existing services and bolster productivity rather than reduce headcount.
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Amidst changes to the DEI landscape, brands and marketers say it’s a complicated matter.
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