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Video games are the new social media. Across demographic categories, people have flooded into game worlds during the pandemic, using them to socialize, unwind and attend events that once took place in physical space. Now, more than ever, gaming presents a fantastic opportunity for brands to connect with consumers in new ways. Join us virtually on November 7 at 12 p.m. ET for the Digiday Gaming Advertising Forum as we bring together brand, agency and media leaders to discuss the future of gaming and how brands can leverage gaming and esports to reach their audience. As an attendee of Digiday’s Gaming Advertising Forum, you’ll also have access to our Future of TV Week virtual town hall, taking place November 8. RSVP FREECan't make it? Register and we'll send an on demand recording the next day. Featured Sessions Leveraging Esports and Gaming to Fuel DTC Strategies In this session, one brand’s head of gaming will highlight how gaming and esports partnerships help fuel the new D2C offering, including best practices for reimagining how brands can level up gamers’ experiences today. Looking Forward: What is the Future of Gaming & Advertising? A brand marketing leader will take us through their brand’s evolution as it pertains to gaming and where the industry is headed as this space continues to grow. With Esports, Control Isn’t Everything Too much control can be stifling, according to one executive, who believes developers should be fostering a more collaborative dynamic between themselves and the rest of the industry. FULL AGENDAMore about Future of TV Week This forum is a part of Digiday Media Presents: Future of TV Week, a series of virtual events that will dive deep into topics and conversations that will allow brand marketers and broadcasters to come away with actionable insights to apply to day-to-day strategies. Check out the other events taking place from November 7-10. VIEW FULL WEEK Share Tweet Share Forward
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