| | | The Future of Sustainable Ag Innovation | | Sustainability is a path of continuous improvement. But that change often doesn’t happen linearly. In fact, it seems to me that we can go for a long time with incremental progress, only to be surprised by a major leap forward. At Trust In Food, given how closely we’re working with farmers, ranchers and growers, we’re fortunate to see those leaps as they happen. I’d argue this is one of those times. We’re seeing innovation in regenerative ag everywhere we look. And we’re encouraged to see it coming from folks immersed in the day-to-day realities of providing food, fiber and fuel for all Americans. Whether you consider new production practices, advances in biofuels or the rise of the connected farm, there is a palpable change in how producers are thinking about their operations. Every day, I’m excited to see the newest example of American farmers’ innovative spirit -- and to explore how we’ll help that spirit spread farther and faster. Does this represent your work? If so, I’d love to hear from you! Send me a note at acole@farmjournal.com.
Yours In Regenerative Ag, Amy Skoczlas Cole Executive Vice President Trust In Food, a Farm Journal initiative
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| | | 3 Strategies To Accelerate Regenerative Product And Service Adoption | | Shared by Rebecca Bartels, Director of Business Development, Trust In Food: "To use a sports analogy, what separates regenerative agriculture-minded organizations isn’t their business structure but rather their pre-race strategy. If sustainable agriculture acceleration were a rowing club, careful examination of these strategies would reveal which organizations resemble the action-oriented Harvard University rowing team speeding down the river, and which are meandering down the stream in a paddleboat. Which type of organization are you? Here are three insights to help answer that question."
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| | | Read About Innovation In Specialty Crops In Our 2020 America's Conservation Ag Movement Report | | The produce sector's close working relationship with food retailers and American grocery shoppers drives tremendous innovation in sustainability. In the latest Specialty Crop Sustainability report from The Packer, discover how irrigation sensors are helping manage water use in almond trees (page 5); which brands are transitioning to 100% recyclable packaging; and why consumer transparency is more important than ever (page 28).
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| Shared by Drew Slattery, Human Dimensions of Change Lead, Trust In Food: "This piece from The Counter discusses the potential benefit of "agri-voltaics," or putting solar panels above farmland for dual-use land. It sheds light (pun intended) on the potential effects this practice could have on the growth cycle of plants in sunny and arid places, such as the Southwest. The practice could eventually be used not only to shore up America's electrical grid but also to open up land previously too dry and hot for crop production, providing farmers with a dual revenue stream."
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| Shared by Kinsie Rayburn, Conservation Knowledge Officer, Trust In Food: "Historically, organic growers haven't widely embraced reduced- or no-till practices because such systems often require the use of herbicide to keep weeds in check. Yet this group of veteran growers in California is opting to experiment with no-till on organic vegetable operations. Here's what they've learned so far."
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| Shared by Nate Birt, Vice President, Trust In Food: "The newest labeling horizon appears to be on-package carbon footprint claims, according to this piece in The Wall Street Journal (subscription required). Journalist Saabira Chaudhuri explains that several global CPGs aim to label tens of thousands of products, potentially opening up turf battles among brands vying to have the lowest-footprint product. It's why some are calling for a global product-level carbon footprint labeling standard. If that sounds complex, well, it will be."
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