"Sales Wolves" who have the Talent to consistently sell in the top 20th percentile.

Reduced or complete lack of a baseline level of sales talent translates into little or no Mental Toughness in the long-run.

What Mental Toughness is.

Mental Toughness is a pattern of habitual thought that enables one to be more emotionally resilient despite the challenges faced.

Those who are mentally tough have the "grit" to learn from rather than be devastated by mistakes.

• What are your sales team members' thought habits?
• Are your salespeople mentally tough?
• What do your salespeople do when they lose?
• Do your salespeople have the talent necessary to be mentally tough at the highest level possible?