Turner Sports’ efforts to address B/R’s D&I problem are starting to become much more than words. Some current B/R employees feel the actions Turner Sports is taking are promising, specifically the PAC and the Turner Sports executives’ appointments, based on conversations with five current B/R employees. But they also continue to wait to see those changes make an impact throughout the publication and have been discouraged by a recent round of layoffs that affected some employees of color. Read more below. - “A lot of it is talk, and a lot of is planned, but it’s only been two months so far,” said one current B/R employee.
- Over the last two years, The Economist has narrowed its focus on what it publishes to LinkedIn. And it’s starting to reap the benefits by turning those users into subscribers.
- We’re six months into a paradigm shift in marketing due to the multiple on-going crises and marketing leaders say that many of the changes put in place to manage in the interim — are here to stay.
- Publishers have made more deliberate efforts to license out their brands to create products that audiences will buy. That strategy is paying off.
- Snap launched Minis, lightweight third-party applications that sit within the Snapchat app, in July. Now it's looking to monetize them.
Other things to know about - Help us make your experience with Digiday even better by taking a quick survey. Respondents will be entered to win a $25 Amazon gift card.
- In this new webinar on September 30, 2020, at 2 p.m. EDT, hear from panelists at Pandora and Oracle Data Cloud as they explore techniques and tactics for speeding up measurement and attribution so that insights are actionable mid-campaign. Sponsored by Moat by Oracle Data Cloud.
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| Equality and Opportunity | | | | Some current B/R employees feel the D&I plan is promising, but are waiting for results while discouraged by a recent round of layoffs. | | |
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howdy! | Subscriptions | | | | Behind Facebook and Twitters, LinkedIn is the third most effective social channel for driving subscribers — and it’s growing the fastest. | | |
| Sponsored by InMobi | | | | New research finds that advertiser investment in gaming apps more than doubled between Q1 and Q2. The trend is closely tied to a spike in game-play during the pandemic. | | |
| Advertisement |  | | |
howdy! | Coronavirus Fallout | | | | Six months into a paradigm shift in marketing due to on-going crises, marketing leaders say that many of the coping changes put in place are here to stay. | | |
| Sponsored by MoPub | | | | Today’s mobile in-app environment is viewable, measurable — and where audiences of all demographics are spending a large part of their time. Download this micro-report for tips and advice for getting into mobile in-app advertising. | | |
howdy! | Future of Work | | | | Publishers have made more deliberate efforts to license out their brands to create products that audiences will buy. That strategy is paying off. | | |
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| Sponsored by Fabric | | | | In the wake of the pandemic, countless consumers have shifted from brick-and-mortar to e-commerce. But many brands face hurdles in creating seamless checkout experiences for a wave of digital shoppers. | | |
howdy! | Content & Commerce | | | | NTWRK is bringing livestream commerce to a younger generation and a strong editorial and talent strategy is key for getting new shoppers on board. | | |
howdy! | Marketing on Snapchat | | | | Snap launched Minis, lightweight third-party applications that sit within the Snapchat app, in July. Now it’s looking to monetize them. | | |
| | | | | Wonder Media Network CMO on the value of the non-celebrity podcast and how big branded-content partners are hyper focused on scale. |
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