"Anyone can have one": NewFronts critics argue that the IAB could do a better job curating and organizing the event.
The issues plaguing digital media advertising aren't stopping the flow of ad dollars, particularly to Facebook and Google, which swallowed 20 percent of the global media advertising pie in 2016, according to a Zenith report.
PopSugar has plunged deeper into commerce with its new article format, PopSugar Shop, which has driven 87 percent more clicks to retailers' sites than its old shopping posts.
Copyranter dug through this year's growing dung heap of bad ads and discovered seven gems.
"Let's clean the pipes up": On the latest episode of the Digiday Podcsat, The Guardian's Hamish Nicklin discusses the need to make the programmatic ecosystem more transparent.
After gaining attention for its political reporting around the 2016 election and Donald Trump's inauguration, Teen Vogue is trying to maintain its newfound "wokeness."
Essence Media's global head of media activation, Oscar Garza, will speak about what marketers need to know about programmatic guaranteed at the Digiday Programmatic Marketing Summit in Scottsdale, Arizona later this month. See the full list of speakers here.