For some crazy reason I still can’t explain…
Western culture is locked into a bizarre, never-ending contest that’s been going on for at least 40 years:
Everyone seems to be constantly jockeying for the title of “hardest worker in the room”.
People love to brag about how busy they are… how little they sleep… how they worked 60, 70, or 80+ hours last week.
Chances are you’ve done this. I know, at one point in my life, I was guilty of it too.
Why?
Maybe it makes us feel important…
Maybe people see it as a sign of success and higher status…
…Or some sort of virtue that will earn us pats on the back from our peers (good luck paying for your kids’ sports and schooling with those).
I can’t say for sure what makes people brag about grinding their lives away.
Honestly, I don’t really care…
Because I’ve got a far more important question which — when answered properly — can instantly help you start earning more $ / hour.
Answering this ONE question is a straight path to increasing the amount of money you make…
While also keeping as much of your precious time as you can.
Because as much as we all want and need money…
Time is the one resource you can NEVER get back.
So here’s the question:
Are you REALLY as busy as you say you are?
Allow that to sink in for a moment while I explain why this is important…
You see the real reason why most people’s “time management” sucks…
Is they just don’t know how they’re actually spending their time.
It doesn’t matter how much you plan out your schedule if you don’t understand where you’re coming off the rails.
In my experience working with thousands of entrepreneurs…
Most people who think they’re working 60+ hours a week are really working less than 30.
And it’s simply because they aren’t aware of how much time they waste on distractions, procrastination, and BS tasks they shouldn’t be doing in the first place.
How could they be?
They’ve never used a time journal to capture how much time they lose texting, eating snacks, or scrolling Instagram and TikTok.
They’ve never tracked their performance at different times of the day to identify which habits and behaviors help or hurt their productivity.
And they’ve never assessed how much of their time goes toward so-called “productive”, yet low value activities.
So on top of burning countless hours chatting or watching YouTube…
People also end up wasting their productivity on $0 per hour tasks like doing dishes and picking up groceries…
…and $10 per hour tasks like uploading videos and replying to customer service requests.
ALL $0-10 / hour activities like these should be eliminated or delegated wherever possible.
So that you can focus on $1,000 an hour tasks like selling, or writing copy…
…and $10,000 an hour tasks like training new team members, building systems, and creating assets in your business.
Shift more of your working hours to high value activities and your income will explode.
It really is that simple.
Identify and eliminate your distractions…
Be very selective about the type of work that gets your time and attention…
And you’re virtually guaranteed to make MORE money in LESS time — so you can actually enjoy the lifestyle you’re creating for yourself and your family.
Simple… but I know it’s not easy.
Which is why I’ve got a special “Challenge” coming for you next week that will help with this.
This challenge will be completely new and different…
I’m excited to fill you in because we’ve never done anything like it before.
I’ll send another email with more details tomorrow.
If you’re looking to get better control over your schedule and earn more $ / hour…
You WON’T want to miss this.
Keep an eye out for more details tomorrow!
Success Loves Speed,
Craig
