The frozen food market, long perceived as the domain of budget-conscious college students and time-strapped families, has undergone a remarkable transformation.

No longer a simple fast-food equivalent, it has experienced a significant surge in popularity and sales, surpassing $70 billion in 2022.

This remarkable growth can be attributed to a wave of innovative products that meet the consumer desire for healthy, fresh and convenience while catering to an array of tastes and dietary preferences, signaling a shift in the frozen food landscape.

Amidst this growing market for frozen foods, Rao’s Made for Home launched frozen pizza, a product that embodies the fusion of convenience and quality.

Ready to learn more about consumers increasing awareness on the nutritional benefits of frozen foods?

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