Other things to know about - Only seven passes remain for the Digiday Media Buying Summit, October 15-17 in Palm Springs. Don't miss your chance to connect with media buyers from Dentsu, HP and many more. Time is running out—secure your seat now.
- Register for this webinar on October 22 at 1 p.m. ET for tips on taking advantage of AI work management and productivity tools for a seamless, trustworthy ad sales experience. Sponsored by Slack.
- Following Oracle’s ad business shutdown, marketers need a reliable alternative. They’re empowered to refine data strategies and boost marketing effectiveness. Sponsored by GumGum.
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Top Stories | | Ivy Liu |
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| | The demise of the once-market leading adtech business marks a new chapter in the industry’s story. | |
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howdy! | | For publishers, the stakes are high — this hits close to home. | |
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| | In this new State of the Industry report, learn what changes marketers are making to the channels, distribution and strategies they’re using for performance marketing. | |
howdy! | | The Bulls aren’t alone in looking to foster this kind of growth — and eventually monetize it — with international fanbases. | |
| | By applying a cohesive approach to different video channels, brands are effectively engaging consumers in an ecosystem that continues introducing fresh content across new streaming platforms and devices. | |
howdy! | | Meta’s big two social media platforms have seen better days with publishers — their usage and ad spend on Facebook continues to fall and, after trending upward through last year, publishers are even pulling back from Instagram, it seems. | |
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| | Data clean rooms are a critical step in the evolution of data privacy and collaboration, but their limitations are more apparent as the advertising industry matures. | |
howdy! | | One way influencer agencies are differentiating themselves from traditional shops or talent management firms is through technology, partnerships and a more holistic approach to working with influencers. | |
howdy! | | As the trial enters its final furlong, we read between the lines to offer an interpretation of what was really meant both on the witness stand and in articles of evidence. | |
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