This is when communicators and marketers are most likely to use AI

A new survey from The Conference Board in partnership with Ragan Communications sheds light.

The Daily Scoop: Major eye drop recall will require skillful comms to rebuild trust

Plus: Cast of “Friends” issues statement on Matthew Perry’s death, Sam Bankman-Fried answers for past interviews on the stand.  

Saying sorry: The risks of apologizing after a statement goes wrong

APCO Worldwide Global Crisis Practice Lead Eliot Hoff speaks on why so many organizations’ Israel-Hamas apologies have fallen flat.  

The Daily Scoop: White House issues ‘landmark’ executive order on AI

Plus: Lapse aims for old-school Instagram vibes and looking back at Twitter after a year of Musk. 

Pick your brand battle: How to decide which social platforms to use

You can't -- and shouldn't -- be everywhere.

Adjusting SEO for AI: Why 2024 calls for a people-first approach 

Even as AI rises, it's people that matter most in SEO.

The Daily Scoop: Shocking details in Ye-Adidas partnership revealed in new investigation

Plus: A history of the creator economy and another potential AI content scandal for Gannett.

6 questions with: Katerina Antonova of Aeris PR

Katerina Antonova shares valuable advice on setting goals, navigating the journey toward your destination, and the importance of learning how to delegate.

Announcing the winner of the 2nd annual Ragan Research Award

The paper focuses on AI crisis communications response and is available now. 

The Friday Reporter: Brad Todd

PR Daily honors the 2023 Top Women in Marketing in New York: list of honorees

Honorees were celebrated at a special awards luncheon in New York City on October 26.