In the great game of business, where success is measured by the consistent achievement of goals, accountability is the cornerstone that literally holds everything together. Without accountability, even the most well-crafted strategies and the most talented teams are doomed to fail. The fourth Rockefeller Habit is unequivocal: every facet of your organization must have a person assigned with the responsibility and accountability for ensuring that goals are met. This habit is not about delegation; it is about ownership. The difference between success and mediocrity often hinges on whether your organization has a culture of accountability. The time to act is now.
