Tune into The New Normal today at noon ET. In this episode, Kerel Cooper and Erik Requidan, hosts of the Minority Report podcast, will talk — and share excerpts — with Digiday editor-in-chief Brian Morrissey about what they’ve learned about diversity in the worlds of ad tech, business and media. Register here. 

In the spring, a wave of pay cuts, furloughs and layoffs crashed over media as the coronavirus swept through the American economy. Now, a second wave appears to be rising. On Thursday, Vox Media announced it was laying off 6% of its staff. On Wednesday, Guardian News & Media announced that it would eliminate 180 jobs, and the BBC announced it was trimming another 70 jobs of its own. And with the American economy still languishing, those layoff headlines likely won’t be the last of the year. Read more below.

• After hundreds of media workers lost their jobs to coronavirus-related cuts in the spring, another round of layoffs has swamped the industry.
• The rigidness of TV advertising's upfronts is eroding following the coronavirus crisis, leaving agencies and TV networks to haggle over how to balance between advertisers’ flexibility demands and networks’ needs for secured revenue.
• Agencies continue retool their in-person processes for long-term remote work due to the on-going coronavirus.
• The New York Times' Sasha Heroy talked about the steps and progress being made in the publisher’s first-party data strategy.
• Publishers are trying to sell their clients on the fact that virtual is a comparable trade off for in-person custom events.