"People can get aggressive": With harassment in the spotlight, bullying at agencies appears to be getting more attention. A month after Facebook announced it would show less news in its news feed, news publishers are already feeling the effects, with Chartbeat data showing Facebook traffic to publishers declined 6 percent since the beginning of January. The BBC is still committed to experimenting with virtual reality, forming a centralized team in November of VR producers that work with other departments on projects. To compete with Facebook, News UK has created a tool that allows advertisers to run ads on its news properties that they'd typically run on social platforms. In a Digiday survey of media, TV and advertising executives from major companies, 52 percent said HBO Now is the TV network performing the best in the over-the-top space. Subscribe to Digiday+ to learn more about the OTT landscape. Apply here for a complimentary pass to join us at the Digiday AI Marketing Summit, where we'll discuss how brands and retailers are implementing AI for everything from managing media spend to content curation. |
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| Shareen Pathak As harassment takes center stage in the national conversation, there is another part of modern work that seems to be gaining more attention: workplace bullying. |
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| Lucia Moses Traffic to news publishers has dipped again since Facebook said it would prioritize users’ posts in the news feed, according to multiple data sources. |
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| Lucinda Southern "We're understanding that you can't separate editorial and creative from the technology in order to work out to use a new medium to tell stories.” |
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| Jessica Davies “Facebook is aggressively turning the dial against [brands and publishers].” |
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| Sponsored Content PubMatic The ad tech transparency debate has become radicalized, with attention-grabbing headlines occasionally eclipsing appropriate change. What the market needs is trust between publishers, advertisers, and technology providers-trust that can be achieved by reimagining programmatic business models. Sponsored by PubMatic. |
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February 16, 2018 |
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