The significant growth of the collagen market is unmistakable.

The protein ingredient is widely embraced for both beauty and fitness support. Easily integrated into specific diets such as keto and paleo, collagen has transitioned from being considered an inferior protein to a mainstream health supplement.

Key influencers, including dietitians, nutritionists, fitness trainers, doctors and celebrities have endorsed collagen supplementation, which has contributed to collagen’s mainstream acceptance. Today collagen has dedicated aisles in supermarkets and health stores.

Ready to learn more about collagen peptides and it's new sources offering specific benefits and how it is appealing to different consumer preferences?