Facebook's Carolyn Everson says that advertisers should focus on its massive reach instead of narrowly targeting consumers

Tanya Dua,Lauren Johnson | Facebook's VP of global marketing solutions said that marketers are increasingly targeting mass audiences on its platform.

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Consumers are avoiding ads more than ever, so P&G is striking creative partnerships with big names like John Legend and Arianna Huffington

Tanya Dua | P&G has become disillusioned with Google and Facebook and is looking for new ways to reach consumers while taking a stand on cultural issues.

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Facebook's marketing chief Antonio Lucio talks about how he plans to fix the dented brand, why he's using agencies for the first time, and what it's like to work at a founder-led company

Tanya Dua | The social network's global CMO said the company needs to rebuild trust in the Facebook brand and restore value in its apps.

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Going public makes $12 billion CrowdStrike an anomaly in the crowded cybersecurity space where M&A is the norm. Here's why.

Becky Peterson | Cisco and Palo Alto Networks have their eyes on startups in the cybersecurity space, but even they wouldn't pay for CrowdStrike ahead of its mega IPO.

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A healthcare startup that works with Uber and Palantir just raised $205 million from investors led by SoftBank Vision Fund

Lydia Ramsey | Collective Health covers workers at companies like Zendesk, Palantir, eBay, and Pinterest. It's now raised a total of $435 million.

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Employees of unicorns are cashing out before their start-up goes public. It shows how rocky this year's big IPOs have been.

Bradley Saacks | The public debuts of Lyft and Uber have spooked some employees in Silicon Valley, who want to get cash before the market potentially devalues their shares, according to Forge.

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Meet the Goldman Sachs execs tasked with building the firm's new Blackstone-esque private-investing unit, and pumping up the bank's flagging stock price

Dakin Campbell | The execs to run it are Julian Salisbury, Andrew Wolff, and Sumit Rajpal, who will serve as heads, and Rich Friedman, who will chair the division.

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Sizmek’s contextual-targeting business is one bright spot for the bankrupt ad-tech firm, and a group of industry execs is spinning it out into a new company

Lauren Johnson | Ad-tech veteran and former Pointroll CEO Mario Diez will lead the new company.

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A top credit salesman at Bank of America Merrill Lynch has left after nearly 15 years

Alex Morrell | Brian Kirkwood was a managing director in investment-grade credit sales and joined the firm in 2005.

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