TL;DR: We’re making it easier to redeem your new tools, Plus members are getting some updated perks, and more exciting news from us and our partners
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AppSumo Newsletter

Hey there, Sumo-ling!

If the latest cultural news was on an episode of Sesame Street, it would have been brought to us by the letter “b.” From Brady’s retirement to singing about Bruno to Rihanna’s baby bump, it’s been a b-nanza.

Meanwhile, we've been busy bees over here, too. Read on to see what January had in store for our partners and how we’re making AppSumo better and bolder than ever b-fore.

AppSumo news

A redeeming feature

We have begun rolling out our new and improved product redemption pages, making it easier to start using that exciting new tool you just picked up. In addition to simplifying the redemption process, you’ll also be able to easily identify the products you’ve already redeemed. Keep an eye out for more UX improvements in the coming months.

This is us

Our “About Us” page is sporting a fresh new look. With our revamped branding and an awesome new motto, the page perfectly speaks to both the present and future of our company. There’s also a new note from Noah, a fun introductory video, and an up-to-date “Meet the Team” section where you can see all our smiling faces and discover who does what behind the scenes!

Learn more about AppSumo

Perk up

Sure, sometimes less is more. (“Remember kids, one spray of Axe will last you days.“) But when it comes to our AppSumo Plus program, more is definitely more. We’ve been working on exciting new perks for Plus members, such as Masterclasses and free access to AppSumo Original products, like EmailBadge and SleekBio, and we've even refreshed our branding. But this is just the beginning. Keep your eyes peeled for more to come! (P.S. If you're not a Plus member yet, there's never been a better time to join.)

Join AppSumo Plus

In the kitchen

We’re cooking up lots of spectacular product releases, including new ways to filter products on our Browse page, enhanced product deal pages, and so much more. But excited as we are to tackle these projects, we want to hear your thoughts. What features would you love for us to work on? Let us know here.

January's hottest tools

Formaloo: Capture, analyze, and monetize customer data using beautiful custom forms. Build forms people want to fill out.

Ligna: Centralize your sales and marketing efforts on one streamlined platform. Grow your business smoothly.

SuiteDash: Combine all of your business essentials into one platform to improve communication and team collaboration. Manage your business like a pro.

bramework: Generate long-form blog posts in a fraction of the time with an AI-powered writing assistant. Beat your writer's block.

Partner news

Fund size

utobo has been approved to raise funds from the United States' #1 crowdfunding platform, Republic.co! Plus, they now offer more courses and have integrated Paypal for easier purchasing.

For the record

This month, Melon rolled out an awesome new Local Recording feature that lets you save raw audio and video streams from participants to your local computer. Now, you can record high-quality shows regardless of your internet connection.

Something to Tok about

Metricool now lets you analyze, manage, and measure TikTok accounts right alongside your other social channels. (You’ve still got to learn those dances on your own, though.)

Hip to be square

As of this month, Malcolm! lets you take payments using Square, making it easier than ever to provide customers with the premium experience they deserve. Time to make it rain!

Meet the Team
Meet the team

Luke, Subscription Marketing Manager

What’s your favorite thing on your desk?A grip-strengthening donut that works double duty as a fidget toy.

Do you prefer the mountains, beach or city? Mountains! Ahhhhh, the fresh air and snow.

Links we're lovin'

There are lots of perks to having your team work remotely, like increased productivity and cameos from pets during meetings. However, it can be hard to build a robust company culture when no one’s in the same room. If you’re struggling to close this gap, check out this Twitter thread where Nathan Barry, CEO and Founder of ConvertKit, shares the 10 creative strategies to bring his company closer together.

If we learned anything from Inside Out, it’s that everyone’s “Joy” needs a little help sometimes. That’s why we love “Joy Generator,” an interactive resource that gives you mood boosters like space to doodle and videos of happy puppies. You’ll also get to learn the science behind these small but mighty techniques.

The events of the past two years have forced us all to reconsider our lifestyles, careers, and ambitions. Excitingly, that’s led to a record number of people choosing to bet on themselves and become entrepreneurs. In 2021 alone, Americans filed the most new business applications ever—5.4 million! One of those Americans is Juby George, a programmer-turned-chef whose switch from computers to curry has us feeling both inspired and hungry.

We’ve all been there: no matter what you do, tasks at work keep piling up until you’re so overwhelmed that you feel like your head is going to start spinning. In this fascinating piece, Cal Newport argues that, by accepting these outsized work volumes as the norm, we’re actually sabotaging productivity. The real secret to success? To accomplish more, we need to take on less.

And that's a wrap! See y'all next time.

❤️ and 🌮,
The AppSumo Team


P.S.
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