Connected TV, video and audio have become integral to multi-channel marketing strategies in 2021. Heading into 2022 and beyond, marketers are seeking to advance creativity, innovation and measurement in these channels to ensure they are effectively reaching their intended audiences and increasing ROI. To spotlight how marketers are navigating the three channels, StackAdapt and Digiday surveyed more than 75 brand and agency executives to uncover their approaches to budgets, targeting and measurement. Packed with expert insights, this report also highlights how CTV, video and audio are driving advertising performance. Download this new report to learn about:
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