The advertising and e-commerce landscape for brands is at a tipping point. Data privacy protections have made it more challenging to track shoppers online, reducing the effectiveness of traditional advertising models. As the cost of advertising on social platforms increases, brands are prioritizing social commerce to better engage customers and drive loyalty online.

To spotlight how brands are approaching social commerce, platforms and fulfillment in 2022, Digiday and Flowspace surveyed more than 100 brand executives. Packed with expert insights, this report highlights how companies are advancing social commerce tactics to better serve customers and sellers now and in the future. Download it to learn:

Why brands are prioritizing social commerce in 2022
How brands are already innovating in the social commerce space
The importance of technology to deliver on fulfillment
Action steps retail teams are taking to improve social commerce performance