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| The many shades of Joe Coleman By Tim Nudd We've seen scores of creatives' websites over the years, but here's one of our instant favorites--GetColeman.com, from British copywriter Joe Coleman. The idea is simple and very fun: The site's copy makes a variety of pitches for Joe, from "Less Hard Sell" to "More Hard Sell," using a slider you can move around at the... Read more » |
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| Think you have the best idea? It might be time to throw it away By Tim Nudd |
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| Magic gets a dose of reality By Gabriel Beltrone |
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| Elizabeth Banks returns in Pereira & O'Dell campaign By David Gianatasio |
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| Making things a little more uncomfortable for all! By Tim Nudd In a conceptually odd but undeniably memorable PSA campaign, the Mexico City Metro has installed a "penis seat" in one of its subway cars, featuring a molded likeness of a man's torso and penis, to get male riders thinking about the sexual harassment that women endure every day. The seat is labeled "For men only."... Read more » |
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| Don't you just love the system? By David Gianatasio Hey, Doc, it hurts when we do this. And by this, we mean attempt to use our nation's impossibly impersonal, ridiculously complicated healthcare system! North Memorial Health, which operates two hospitals and 25 clinics in the Minneapolis area, posits a cure for the healthcare blues in a pair of amusing ads developed by BrandFire. Its... Read more » |
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| He-Man's here too in U.K. spot for MoneySuperMarket By David Griner With an undead head and inhuman abs, Skeletor might literally live forever, which could explain why he's now jamming out to the lyrically appropriate theme from Fame. Mattel's cackling villain from the 1980s cartoon (and blatant toy marketing machine) He-Man and the Masters of the Universe returns to the marketing world after a three-year hiatus,... Read more » |
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| Featured Jobs | | Adweek New York City, New York (US) | | Haymarket Media Group Northbrook, Illinois (US) | | Haymarket Media Group New York City, New York (US) | | Adweek New York City, New York (US) | | OZY Media Mountain View, California (US) | | |
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| Nice work if you can get it By Robert Klara As a mother, supermodel, TV personality, social-media phenom and wife of musician John Legend, Chrissy Teigen doesn't exactly need another job--let alone one as a plant manager. But that's what Teigen is now. At least, that's what she is in a new spot for Vita Coco. Shot on a white-sand beach at Key Biscayne, Florida,... Read more » |
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| Highlights brand's 360-degree replay technology By Christine Birkner Intel has tapped some of the world's greatest athletes, including Michael Phelps and Tom Brady, to star in its ads, and the brand is at it again. Its latest spot from mcgarrybowen features LeBron James poking fun at the "crying LeBron James" meme. In the ad, "Baby Face," the three-time NBA champ's face changes to... Read more » |
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| Andrew Puzder takes credit for the brand shift By Patrick Coffee Andrew Puzder will soon step down as CEO of Carl's Jr., but he definitely has some thoughts on the recent and dramatic shift in the chain's marketing efforts. This week, the burger brand debuted a new campaign from creative agency of record 72andSunny in which it completely flipped the script on its famously risqu? ads,... Read more » |
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