| By Club Industry staff The trajectory of 2021 has been defined by the unusual and challenging circumstances of 2020. Club Industry’s annual trends report, “Fitness Industry Trends to Watch in 2021,” features insights about what is ahead from a variety of voices in multiple segments of the industry. Read what they have to say in the report, which is now available for free download. read more |
| | | Today’s health club members demand more from their workout experience, and forward-thinking club operators will need to take a more holistic approach to deliver a personalized and memorable experience. read more |
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| | | Whether you are supporting your members in achieving their goals in-person or virtually, your health club must stick to the core job to be done. read more |
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| | | The challenging times the industry continues to face in 2021 requires flexibility, adaptability, automation and engagement. read more |
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| | | To create a better member experience in 2021, you will need to keep these four important things in mind. read more |
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| | | As more health club operators offer online fitness, the need to set appropriate pricing for those offerings takes center stage. read more |
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| | | That sense of accomplishment people get after binge-watching a series on Netflix can be replicated for your members with their workouts if you apply these principles. read more |
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| | | Club operators will have to adapt to these five trends that will affect the fitness industry for the next decade. read more |
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| | | To succeed in a new digital fitness world, health club operators much craft digital fitness experiences that deliver the same value of in-person classes. These three keys will help you do so. read more |
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| | | The COVID-19 pandemic has led more people outside for their fitness, a reality that health club operators must adapt to. Consider these four aspects to implementing a long-term outdoor fitness aspect to your facility. read more |
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