Frequent New York City subway riders might have seen these ads throughout the month of March. Created by international money transfer service TransferWise, the ads feature short limericks with a twist: they don't rhyme. Riders took to social media throughout the month to complain, with varying levels of animosity, about the ads. Adweek visited the...
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April 04, 2018
TV & Video Daily
Insider updates on all things video
The True Story Behind These Delightfully Infuriating Ads in New York City’s Subway Cars
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