When it comes to email marketing, you might think “if it ain’t broke, don’t fix it.” Maybe your emails are doing pretty well as-is. But the fact of the matter is, no successful email program is self-sustaining: email is not a set-it-and-forget-it system, even when it’s working. That’s why we joined forces with the one and only Jay Baer to help your team create a more profitable email program. | In this guide, you will learn: | - How to identify the metrics that really matter for your brand.
- Ways to accurately diagnose email marketing weaknesses.
- Changes that will improve your email marketing performance.
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